Posts Tagged ‘ customer engagement ’

Jaduka Announces CommentFunnel Service

Oct 14th, 2009 | By Brock Marion | Category: Customer Experience, Featured Article

Jaduka Exchange has been a bit quiet lately as all hands have been busy launching new applications of our on-demand voice communications services for partners such as Strikeiron and Appian. We are now readying a pilot launch of our in store feedback service, CommentFunnel.
Jaduka’s CommentFunnel service is a consumer-facing voice application for businesses with physical brick-and-mortar store locations, such as grocery stores, department stores and big box specialty retailers.  Built around our core Jaduka Diary service, CommentFunnel lets organizations effortlessly enable real-time capture of consumer feedback—in the voice of the customer—at the point of sale.
The service works by allowing shoppers in retail store locations to dial a posted toll free number using their mobile phones [...]

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Voice, The Original Social Application

Jan 3rd, 2009 | By Brock Marion | Category: Digital Marketing

Before widespread adoption of the Internet, Facebook, Twitter or even email, using your telephone was the only form of social networking that involved dedicated technology of any sort. The only way to reach out beyond your immediate physical location to contact someone was to pick up your phone handset, spin that rotary dial and ring someone up.
Even today, the immediacy and intimacy of voice still far outshines email, instant messaging and text messaging for true interpersonal communication. Knowing this, why is voice hardly considered for digital applications and not integrated into all web sites and other digital media as a standard practice?
In my opinion, too many of the tools we have today (such as voicemail) [...]

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